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Cowboy for Students

Exclusive 10% savings

Stunning design meets best-in-class connectivity? It's got to be Cowboy. As a student or university staff member, you're eligible for an exclusive 10% discount on any of our award-winning e-bikes.

Simply book a free test ride and show your student ID to qualify.

We'll come to you

  1. Mark your diary

    Choose your location and a date, enter your details, and we'll come to you.

  2. Try it for free

    Show your ID, hop on, and feel the Cowboy difference. It's not just a test ride; it's the start of a new journey.

  3. Claim your discount

    Post-ride, a 10% discount awaits in your inbox. Yours to redeem until December 31st.

Book your test ride


Who is eligible for the discount?

This offer is exclusively for currently enrolled students and staff members with a valid university ID.

How do I book a test ride?

Choose your location, book online, and we'll arrange a test ride at your convenience.

What do I need to bring to the test ride?

Just bring your student or staff ID for verification. That's all you need to experience Cowboy.

How long is the discount valid?

Your 10% discount code is valid until December 31st. Make sure to claim it before it expires.

Can I use the discount on any Cowboy bike model?

The discount applies to new Cowboy bike models only, so excludes the refurbished Circular range.

How will I receive my discount?

After your test ride, we'll email you the discount code. Check your inbox and redeem it online.

Can I book a test ride without a university ID?

Yes, you can book a free test ride. However, the 10% discount offer requires a valid university ID for verification.

Is the discount available in all countries?

The promotion is only available in certain European countries. Check the test ride page to see if your location is included.

Can I combine this discount with other offers?

This student discount cannot be combined with other promotions or offers. It's a standalone deal just for you.

What if I have technical questions about the bike during my test ride?

Our test ride experts are there to answer all your questions. Feel free to ask anything about the bike's features and performance.

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We'll come to you

Try one of our bikes to discover how it fits your style and the way you like to ride.

A test rider will come to you to show you a new way of exploring your city.

Book a free test ride

Your €%1 trade-in voucher is in your cart

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