Cruiser
From €2,999
Cruiser
Yours from €2,999
Step-over frame
Comfortable position
GPS Tracking
40 to 90 km range
Removable battery
AdaptivePower™
Hydraulic brakes
Safety features
Wireless phone charging
Carbon belt
Removable batteryPop it out, take it with you
Cowboy AppYour co-pilot on and off the road
AdaptivePower™Hills?
What hills?
What hills?
Theft ProtectionOn guard. Day and night.
Accessories & partsDesigned to carry your world
“The apple of e-bikes”
AdaptivePower™
Hills? What hills?
- Incline assistance
- Instant response
- Powerful motor
Introducing AdaptivePower™ our proprietary technology that instantly adapts to your ride. It senses slope, wind, and weight, adjusting power in real time. Hills feel flat. Headwinds vanish. For a smooth, completely natural ride feeling.
Award-winning design
Beautiful. Simple. Connected.
Unmistakably Cowboy. Every line designed with purpose, every detail engineered for performance. A minimalist frame. Iconic front light. Hidden tech throughout. Wherever you ride, heads will turn.
Feels like magic
Fancy a free test ride?
Book a free test ride
Step 1
Pick a time and place
Pick a model, choose a time and tell us where to meet you. It's fast and completely free.
Step 2
We'll bring the bike to you
A Cowboy expert delivers the bike to you, explains how it works, and answers any questions.
Step 3
Take it for a spin
Feel the freedom of a Cowboy on your terms. No rush, no obligation, just you and the road.
- Comfort saddle
- Raised cockpit, curved handlebars
Pure freedom. Uninterrupted flow. That unmistakable feeling you can't put into words. Try it for yourself and experience the difference, we'll even bring the bike to you.
Cowboy App
Meet your
Co-pilot
Your digital key. Encrypted, secure, and unique to you — your phone keeps your bike safe wherever your are.
Protect your bike 24/7. Get instant theft alerts and track your bike live with built-in GPS and Theft Protection.
Smash your riding goals. Track every journey you every make. Distance, speed, power, battery and more with real-time ride analysis.
Navigate smarter routes. Find the safest, clearest routes with turn-by-turn navigation built in collaboration with Google.
Enjoy safer urban rides. Share your journey with others and stay protected with predictive alerts, crash detection and safety alerts.
Support at your fingertip. Book repairs, track appointments, and get help fast — all from inside the app.
The future of riding? It's here. From advanced-navigation and safety features, to groundbreaking theft protection and ride analysis. The Cowboy App is your co-pilot on and off the road. Available for all riders on iOS and Android
Theft Protection
On guard,
day and night
- GPS
tracking - Motion
detection - Secure
digital key
Your bike locks itself automatically, and alerts you the moment it moves. Find My Bike pinpoints its exact location using GPS hidden deep within the frame. Designed to outsmart thieves, it's peace of mind that feels like magic.
Road Safety
Relax.
We've got you.
- Crash Detection
- Share My Ride
- Safety Notifications
On a Cowboy you'll feel protected every ride. Navigate the safest routes, predict danger before it happens, and share your journey in real-time. Crash detected? Your bike will automatically call for help. Technology so smart, you'll never ride alone.
Removable battery
Portable.
Power full.
- Lightweight
- 40-90km range
- 2hrs 40mins charging time
With a lightweight, removable battery, recharge wherever it suits you. At home, at work, or on the go - no need to bring your bike inside. And with smart alerts and Eco Mode you'll go further with every charge.
Not sure which bike is right for you?
Take our short quiz to find out more or use the handy comparison chart below.
Cruiser
Relaxed, upright ride position
€2,999
Currently viewing
Suspension comfort and greater range
Rider HeightOptimized for riders between 170-195 cm tall
Rider HeightOptimized for riders between 165-195 cm tall
Range40-90 km
Range60-120 km
FrameStep-over frame
FrameStep-over frame
Handlebar TypeCurved handlebars
Handlebar TypeCurved handlebars
SuspensionNo suspension
SuspensionFork & seat suspension
Full Bike Weight19.3 kg - including battery
Full Bike Weight27.9 kg - including battery
SaddleComfort saddle
SaddleComfort saddle
CockpitWireless charger
CockpitWireless charger
Tires47 mm tires
TiresCowboy custom, 60 mm width, 559 mm diameter
Experience the magic
Book a free test ride
Service?
We're round the corner.
Our Mobile Service brings expert repairs to your door so you're back on the road faster.
Quick advice or repairs, our in-app support and on-demand services are just a tap away.
Every Cowboy bike includes a 2-year warranty for long-lasting reliability.
With over 125 service locations and mobile technicians in 40+ cities, help is always within reach, or we'll come to you.
Accessories & parts
Details matter
Customise your Cowboy to fit around your lifestyle. With racks, child seats, panniers, and color options, it's ready for whatever the day throws your way.
Cowboy Cycle Club
Never ride alone
Wherever you ride, you're not alone. Track milestones, earn badges, climb leaderboards, and ride together with Cowboy Cycle Club. Together we've covered over 200 million kilometers, transforming how cities move for good.
Designed in Belgium.
Assembled in France.
Specifications
| Colors | Black Sand Dawn |
|---|---|
| Rider's height | Optimized for riders between 170-195 cm tall |
| Battery | 2.4 kg weight, Removable lithium-ion battery, 10 Ah, 360 Wh |
| Battery Range | 40-90 km range |
| Charging time | 100% recharged in 2 hours and 54 minutes |
| Weight | 19.3 kg - including battery |
| Motor | Custom designed 45 Nm / 250 W motor, integrated in the rear wheel |
| Security | - Built-in GPS tracker - Secure digital key - Theft alerts - Auto unlock - Find my bike - Predictive alerts - Crash detection |
It's always
time to ride
Yours from €2,999